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Tools and Systems

Tools and Systems



Hootsuite is a social media management platform. The system's user interface takes the form of a dashboard, supporting social integrations for Twitter, Facebook, Instagram, LinkedIn and YouTube.


SocialPilot is a comprehensive social media marketing tool that helps professionals, teams, and businesses automate their social media management.


Buffer is designed to manage social networks, by allowing a user to schedule posts to Twitter, Facebook, Instagram, Instagram Stories, Pinterest, and LinkedIn.


Platform Specific


With PLANOLY, you can plan & schedule Instagram posts, manage multiple accounts, & create a cohesive social media feed from your computer and phone.

Later is a visual marketing platform that allows you to plan, schedule, publish, and measure the results of your instagram and social media posts.

TweetDeck is a social media dashboard application for management of Twitter accounts. Originally an independent app, TweetDeck was later acquired by Twitter and integrated into their interface. 


Graphic design


Canva is a graphic design platform, used to create social media graphics, presentations, posters, documents and other visual content. The app already includes templates for users to use.


Pexels is a free stock photo and video website and app that helps designers, bloggers, and everyone who is looking for visuals to find great photos and videos that can be downloaded and used for free.


Remove the background of any video - 100% automatically, online & free! Goodbye Greenscreen. Hello Unscreen.




Threads is a fast and easy way to update and stay up-to-date with your close friends. Its most notable feature though, is the ability to create aesthetically pleasing closed captions, with easy editing.

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While technology has improved the abilities of lower prices, USB microphones, plugging them directly into your computer can sometimes warp the sound. Using a mixer when recording audio can improve the quality and control of your audio clips.

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This ultra compact smartphone teleprompter attaches directly to the lens filter thread on your camera and allows the subject to read with their eye line going directly to the lens!


FREE Documents, Graphics, Guides and Other Resources!


The Ultimate Guide to Instagram


Facebook Canva Templates - Major Holidays Edition


2021 Analytics Tracking Spreadsheet

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Simple yet powerful, Splice makes it easy to create fully customized, professional-looking videos on your phone. Imagine the performance of a desktop editor, optimized for your mobile device.


Powered by the magic of Adobe Photoshop technology, Adobe Photoshop Lightroom for mobile lets you craft and share professional-quality images from your iPad, iPad Pro, iPhone, Android device, or Chromebook.



Facetune is a fun and powerful portrait & selfie photo editor! One user described it as: a more user-friendly Photoshop, scaled down to the features you'd specifically want for editing selfies.


Research & Hashtags

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Find out which are the best hashtags to use in your posts on Instagram, Twitter, Facebook or Tumblr to get more likes.

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Hashtag Expert is the quickest way to find hashtags for your social media posts to increase your reach, likes, and followers. They make finding high-quality, personalized hashtags easy.


Answer The Public is a keyword tool that visualizes search questions and suggested autocomplete searches in an image called a search cloud.




The Hemingway app is a distraction-free writing and editing tool designed to help you polish your writing. It focuses on identifying common errors that bring down the quality of your prose: confusing sentence construction, overuse of weak adverbs, excessive passive voice, and the like.


QuillBot is a state-of-the-art paraphrasing tool. It is the best article rewriter available, and can completely paraphrase an entire article for free. While paraphrasing is not advised for full articles, this tool can be helpful when directing attention to important information without using quotes.


HubSpot's free Blog Ideas Generator tool gives you a year's worth of blog post ideas in a matter of seconds. Input your keywords and watch them churn out insightful ideas to get you a head start in your blog writing.


Website Auditing


Free Broken Link Checker finds dead links on any website in minutes. This is an online tool with no sign-up or downloads. Advanced services are available.


Ubersuggest allows you to get insight into the strategies that are working for others in your market so you can adopt them, improve them, and gain an edge.


PageSpeed Insights analyzes the content of a web page, then generates suggestions to make that page faster.